Pulse Influencer Awards 2023: How partnerships lit up the night

From the glitzy red carpet moments to the heartwarming speeches by the winners, the event was made possible by the generous support of sponsors who rallied behind the cause of recognising and celebrating the influence and creativity of Ugandan influencers.

Smirnoff, TikTok, Zaabu, Rock Boom, Saladin, Unilever, Imani Tech, Next Com, and Afromobile, stood shoulder to shoulder with the influencers, providing financial backing, logistical support, and promotional efforts that were instrumental in creating an unforgettable evening.

Felistus Mwangi, Content Partnerships Manager at TikTok East Africa awarding Mikey Seems 2 Funny, TikTok Influencer of the Year 2023 Pulse Live Uganda

The sponsors recognised the influence and reach of the nominees and winners, understanding the immense impact they have on the Ugandan audience. They seized the opportunity to align their brand values with the innovation and creativity showcased by these social media influencers.

Eunice Gachugi speaking on behalf of Saladin Media at the awards Pulse Live Uganda

Their contributions extended beyond the monetary support; they ensured that the event was flawlessly executed, offering a platform for influencers to shine. The scenic hilltop venue was abuzz with excitement as nominee after nominee, sponsor representatives and invited guests made their way to the event, creating an atmosphere of anticipation and celebration.

As the night unfolded, the sponsors' efforts became evident as the influencers basked in the spotlight, receiving awards and accolades for their exceptional work. The biggest winner of the night, comedian Mikey Seems 2 Funny, took home three awards, leaving a mark on the audience with his infectious humour and gratitude for his mother's unwavering support.

Kenny Rukundo and Pyper Faisal, among other winners, graciously acknowledged their mothers, emphasising the importance of family in their journeys to success. The event resonated with unity and support, as unsuccessful nominees joined in celebrating their peers' achievements, displaying a spirit of solidarity.

Kenny Rukundo, Most Influential Actor of the Year 2023, was accompanied by his mother and fellow actor, Allan Kutos Pulse Live Uganda

Aaron Musoke, the Pulse Uganda Managing Director, articulated the future vision for the awards, aiming for continuous growth and expansion in the years to come. He emphasised the importance of partnering with more brands, recognising the influence these awards have in the digital landscape, and envisaging a larger platform for collaboration between influencers and brands.

Through their unwavering support and dedication, Zaabu, Rock Boom, Unilever, Imani Tech, Troy Studio, TikTok, Smirnoff, Saladin Media, Next Com, and Afromobile elevated the 2023 Pulse Influencer Awards in Uganda, underscoring the power of collaboration and the impact it can have on recognising and appreciating influencers in Uganda's vibrant social media scene. Their commitment ensured that the event was a night to remember, leaving a lasting impression on the influencers and the Ugandan audience alike.