Talent Africa and Next Media's year-end surprise!

The build-up anticipation alone is having people on the edge of their seats waiting for the big reveal of "The Next Big Thing" on December 21, 2023.

According to Danze Edwin, the Next Media Chief Marketing Officer, "The Next Big Thing" will close 2023 on a high note, aligning seamlessly with the overarching theme of "NBS At 15" and is poised to be a remarkable showcase of how Uganda celebrates, highlighting the diverse cultural richness and unity that define the nation.

"This landmark initiative aims to celebrate, explore, love, and inspire hope throughout Uganda. The Next Big Thing is carefully designed to resonate with the nation, showcasing the vibrant spirit of Ugandan celebration and a unique opportunity to witness how Uganda unites in celebration and festivity," he added.

For the past week, the two giants have been seen online pushing the same agenda.

With #TheNextBigThing on the horizon, anticipation is building, and the countdown to December 21 has officially begun. The air is thick with excitement and intrigue as Ugandans eagerly await what promises to be a highlight of 2023.