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What the 'Twitter limit' means for businesses

Twitter is limiting the number of tweets its users can read. In a trickle-down effect, this limit may affect client reach for many businesses that use the app. However, this move is alleged to be borne from an inside bug rather than to enforce verification.

What the 'Twitter limit' means for businesses/Pexels

Twitter, according to owner Elon Musk, is wrestling with "extreme levels of data scraping" from “several hundred organizations” and “system manipulation" reported TechCrunch. The new constraints are an essential measure to curb these pressing issues. However, Musk did not say who was scraping Twitter’s data, and how long the problem had persisted, nor elaborate on the manipulation claim.

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But according to a developer, Twitter does not have any external issues but an inside problem. A bug in Twitter’s web app has been sending requests to Twitter in an infinite loop.

However, users and especially commercial users will soon suffer a similar loop from restrictions on followers who are largely unverified.

In a tweet, Musk detailed the revised usage quotas. Previously, he had said verified account holders can scroll a maximum of 6,000 posts daily, and unverified users must contend with a drastically reduced limit of 600 posts. He has since changed these numbers to 10,000 and 1,000, respectively.

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Newly registered and unverified users face even tighter restrictions with an allowance of a mere 300 posts per day (now revised to 500).

But this is one of the technical hiccups Twitter is grappling with. Earlier this week, Twitter started to restrict access to the platform for anyone not logged into an account.

These hiccups are occurring at a time when Meta is reportedly organising to launch their Twitter rival.

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