Breast cancer survivors get support courtesy of betPawa Uganda

The company says under this campaign it plans to focus on financing breast reconstruction surgeries and providing artificial breasts (prostheses) for breast cancer survivors.

"Breast cancer is a pressing concern in Uganda, and we recognizes the immense financial burden that breast cancer patients and their families face," said Ivy Igunduura, the Country Marketing Manager of betPawa. 

"Our goal is to alleviate the financial burden on families and, most importantly, to restore the confidence and self-esteem of breast cancer survivors. We want to ensure that vulnerable women feel supported and confident on their journey to recovery."

Breast cancer poses a significant challenge in Uganda, and the cost of necessary breast reconstruction surgeries often remains prohibitively high, leaving many survivors without access to these essential procedures. 

Under the new campaign, betPower said it will be partnering with the Cancer Communique in two upcoming events - "Pink Friday" and "Movies4Cancer." 

These events aim to raise funds for the purchase of artificial breasts, and betPawa will contribute by purchasing movie tickets for its staff and stakeholders. The funds raised during these events will be used to provide breast cancer survivors with artificial breasts, helping them regain their confidence and self-esteem.

The betPawa team, comprising staff and stakeholders, is coming together for this meaningful cause during a one-day event on Friday, October 27th, at the Century Cinemax Cinema, located at Metroplex Naalya Mall in Kampala.

Breast cancer is a global health concern, and the World Health Organization has dedicated the month of October to educating, creating awareness, and providing information on breast cancer. As a result, many countries, including Uganda, have embraced October as National Breast Cancer Awareness Month.

Ivy Igunduura further emphasized the importance of this initiative, stating, "Breast reconstruction surgeries are essential for the physical and emotional recovery of breast cancer survivors. However, they are often financially out of reach for many. Our goal is to alleviate the financial burden on families and, most importantly, to restore the confidence and self-esteem of breast cancer survivors. We want to ensure that vulnerable women feel supported and confident on their journey to recovery."