Documenting African culture for future generations

At the recent Africa Wisdom Summit, Kevin Kaija, Head of Content at Next Media and General Manager of Afro Mobile, delivered a poignant message about the importance of documenting African culture.

Kevin Kaija, Head of Content at Next Media, General Manager Afro Mobile and Next Production speaking at a panel at the Africa Wisdom Summit

She emphasized that Africa's rich cultural heritage is at risk of being lost if we don't take intentional steps to preserve it.


As someone who has dedicated her career to promoting African content, Kevin's words carried weight and resonated deeply with the audience.

Kevin's message was a call to action, urging Africans to take pride in their cultural identities and document their stories, customs, and histories.

She highlighted the importance of preserving our cultural heritage for future generations, so they can learn from and build upon it.


Through Afro Mobile, Kevin is already making strides in promoting African content and providing a platform for African creators to share their stories.

What struck me most about Kevin's message was her emphasis on the importance of cultural identity.

In a world where globalization can often lead to cultural homogenization, Kevin's words were a powerful reminder of the need to celebrate and preserve our unique cultural heritage.

As she so eloquently put it, "We should be proud of who we are and where we come from."

Kevin's message is a timely reminder of the importance of documenting African culture. It's a call to action that resonates beyond the summit, urging us all to take an active role in preserving our cultural heritage.


As we move forward in a rapidly changing world, let us remember to strive to celebrate and preserve the rich cultural diversity that makes Africa so unique.


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