Lizel Muwaya

<h3>This year's event exceeded expectations, boasting record-breaking audience engagement and industry attendance, with an astonishing 2.73 million votes cast by enthusiastic audience members in participating countries.</h3>

Influencers at the Pulse Influencer Awards 2023

The Pulse Influencer Awards, a brainchild of Pulse, aimed to recognise and collaborate with outstanding influencers and creators in Africa, highlighting their excellence in various niches and their ability to build engaged and expanding communities. Influencers have become a pivotal vertical for digital distribution, providing brands with an avenue to connect with their target audiences effectively. The awards have successfully achieved this objective in previous years and exceeded expectations this year, evidenced by increased influencer attendance, a significant surge in votes, engagement and reach metrics.

Lizel Muwaya, Head of Content at Pulse Uganda

Katharina Link, the CEO at Pulse, expressed her enthusiasm about the success of the 2023 Influencer Awards and emphasised how they showcase Africa's rich creativity.

“At Pulse, the success of our 2023 Influencer Awards highlights the rich creativity across Africa. Every year, we aim to celebrate and elevate digital talents who inspire, entertain, and reflect our vibrant cultures. This year's record engagement has been truly inspiring. The awards represent an important part of our work in initiating collaborations in digital media in Africa, and our aim of building a melting pot for creativity, digital media and content distribution. This year definitely represents a milestone achievement toward that aim. While we celebrate today's achievements, we’re also looking ahead, always aiming higher” she stated.

Kanyinsola Aroyewun, Director of Marketing and Content Growth at Pulse, highlighted the phenomenal growth of the Pulse Influencer Awards each year. The event's expanding reach has enabled the discovery of new creators and has witnessed the enthusiastic participation of the nominees' communities during the voting phase. The third edition has proven to be the biggest and best so far, drawing larger turnouts from influencer and celebrity communities across all markets and garnering overwhelmingly positive audience feedback.

Shubu Fitness, Health and Fitness Influencer of the Year 2023, Uganda

Among the winners across different markets were Blacko, named Music Influencer of the Year in Ghana, Bella Okagbue, who secured awards in both Fashion and Lifestyle categories in Nigeria, and Holy Dave, honored as Food Influencer of the Year in Kenya. In Uganda, Ceci Ka Mummy stood out and clinched the new category Next Gen Influencer of the Year.

Ugandan TikToker Ceci Ka Mummy who won the Next Gen Influencer of the Year 2023

The 2023 awards season shattered previous records, setting a high benchmark for future editions. Pulse anticipates even greater success in the upcoming years, reaffirming its commitment to recognising and celebrating Africa's digital talents and fostering a dynamic community of influencers and creators.

Unpopular Opinion UG who emerged YouTube Influencer of the Year for Uganda

The vibrant ceremonies, held in various markets including Uganda, Kenya, Cote d’Ivoire, Ghana and Nigeria, marked the culmination of yet another edition of the annual Pulse Influencer Awards.

Pulse Influencer Awards 2023 break records with over 2.7 million votes and unprecedented attendance

From the glitzy red carpet moments to the heartwarming speeches by the winners, the event was made possible by the generous support of sponsors who rallied behind the cause of recognising and celebrating the influence and creativity of Ugandan influencers.

Smirnoff, TikTok, Zaabu, Rock Boom, Saladin, Unilever, Imani Tech, Next Com, and Afromobile, stood shoulder to shoulder with the influencers, providing financial backing, logistical support, and promotional efforts that were instrumental in creating an unforgettable evening.

Felistus Mwangi, Content Partnerships Manager at TikTok East Africa awarding Mikey Seems 2 Funny, TikTok Influencer of the Year 2023

The sponsors recognised the influence and reach of the nominees and winners, understanding the immense impact they have on the Ugandan audience. They seized the opportunity to align their brand values with the innovation and creativity showcased by these social media influencers.

Eunice Gachugi speaking on behalf of Saladin Media at the awards

Their contributions extended beyond the monetary support; they ensured that the event was flawlessly executed, offering a platform for influencers to shine. The scenic hilltop venue was abuzz with excitement as nominee after nominee, sponsor representatives and invited guests made their way to the event, creating an atmosphere of anticipation and celebration.

As the night unfolded, the sponsors' efforts became evident as the influencers basked in the spotlight, receiving awards and accolades for their exceptional work. The biggest winner of the night, comedian Mikey Seems 2 Funny, took home three awards, leaving a mark on the audience with his infectious humour and gratitude for his mother's unwavering support.

Kenny Rukundo and Pyper Faisal, among other winners, graciously acknowledged their mothers, emphasising the importance of family in their journeys to success. The event resonated with unity and support, as unsuccessful nominees joined in celebrating their peers' achievements, displaying a spirit of solidarity.

Kenny Rukundo, Most Influential Actor of the Year 2023, was accompanied by his mother and fellow actor, Allan Kutos

Aaron Musoke, the Pulse Uganda Managing Director, articulated the future vision for the awards, aiming for continuous growth and expansion in the years to come. He emphasised the importance of partnering with more brands, recognising the influence these awards have in the digital landscape, and envisaging a larger platform for collaboration between influencers and brands.

Through their unwavering support and dedication, Zaabu, Rock Boom, Unilever, Imani Tech, Troy Studio, TikTok, Smirnoff, Saladin Media, Next Com, and Afromobile elevated the 2023 Pulse Influencer Awards in Uganda, underscoring the power of collaboration and the impact it can have on recognising and appreciating influencers in Uganda's vibrant social media scene. Their commitment ensured that the event was a night to remember, leaving a lasting impression on the influencers and the Ugandan audience alike.

From the glitzy red carpet moments to the heartwarming speeches by the winners, the event was made possible by the generous support of sponsors who rallied behind the cause of recognising and celebrating the influence and creativity of Ugandan influencers.

Pulse Influencer Awards 2023: How partnerships lit up the night

As the night unfolded, the atmosphere at The Hub Hotel crackled with excitement. Guests arrived dressed to the nines, ready for a night that promised exceptional musical experiences and more. The evening kicked off with the Benon Mugumbya as the MC, taking center stage, reminding us about his beautiful voice and instantly captivating the audience with his warm charm, setting the tone for the unforgettable night ahead.

The DJ took on the decks, weaving a tapestry of smooth and soul-soothing melodies that resonated with every soul present. The room came alive as the audience grooved to the music, creating a harmonious energy that reverberated throughout the venue.

When Kitaka finally stepped onto the stage, a mix of emotion and cheer filled the room. Kitaka undoubtedly impressed with a captivating performance. His talent and charisma shone brightly as he performed tracks from the EP, leaving everyone in awe and wanting more.

The climax of the evening came when Vinka, another Swangz Avenue artiste, made a surprise appearance on stage. Together with Elijah Kitaka, they performed their sensational collaboration, "TuTu Mama." Their chemistry was electric and set the tone for the audience to get off their seats for "Tippy Toe", which brought Azawi and other Swangz Avenue reps to the dancefloor.

Elijah Kitaka's Bedroom Essentials Listening Party was unquestionably a night to remember. The music, the performances the amount of talent in the room created an atmosphere of pure magic.

Elijah Kitaka is a multi-talented musician, lyricist, record producer, and an accomplished drummer. He officially joined the Swangz Avenue family on March 4th, 2023, becoming part of the label that has nurtured many top talents in the music industry. Kitaka's music defies boundaries, showcasing his versatility at various events, both locally and internationally. He has graced stages at Roast &amp; Rhyme in Kampala, the Angala Festival in Tanzania, VISA4Music in Morocco, and Amani Studio Festival in Goma, DRC, alongside esteemed musicians such as Maurice Kirya, Kaz Kasozi, and LimitX. Kitaka's musical journey continues to inspire and captivate audiences worldwide, solidifying his reputation as a rising star in the industry.

Kitaka undoubtedly impressed with a captivating performance. His talent and charisma shone brightly as he performed tracks from the EP, leaving everyone in awe and wanting more.

Bedroom Essentials: Elijah Kitaka's journey down memory lane at epic listening party

This year's conference aims to highlight the untapped potential within Africa's vast market, providing attendees with valuable insights and tools to explore new business opportunities.

Africa presents an attractive ground for marketers seeking new ventures, with its rich natural resources and a population of over 1.3 billion people.

The AMC conference emphasises that compelling keynote speeches, interactive sessions, and panel discussions will equip attendees with the necessary knowledge and skills to tap into Africa's unique market.

The conference, scheduled from September 6 to 9, 2023, will be hosted by the Uganda Marketers Society (UMS) at the Imperial Botanical Beach Hotel in Entebbe, Uganda.

The UMS, a leading organisation for marketing professionals in Uganda, is responsible for professional skills development and the promotion of marketing standards and practices.

David Balikuddembe, the President of the Uganda Marketers Society, highlights that the AMC conference is a must-attend for marketing professionals in Uganda. Balikuddembe expresses excitement about the exceptional lineup of speakers covering diverse marketing topics.

"We'll be discussing different topics, ranging from AI technology, to how brands take advantage of the changes in media at the #AMC2023. We will be exploring how we can tap into Africa's $3.4 trillion potential.'' Balikuddembe noted at the AMC launch at MoTIV yesterday.

The conference offers marketers a remarkable opportunity to acquire new skills and expand their network with professionals from across the continent.

The AMC aims to promote professionalism, ethics, and integrity in the marketing fraternity throughout the continent.

With member organisations from South Africa, Zimbabwe, Kenya, Ghana, Nigeria, Mauritius, Malawi, Morocco, and Uganda, the AMC strives to unify and exchange expertise among these bodies.

In an effort to create a more cohesive and effective professional landscape in Africa, the conference will run alongside the inaugural Technology Information Confederation Africa.

Both events, powered by AfricaPro, foster collaboration and synergy among diverse role players, connecting and aligning industry best practices.

The AMC was launched on Tuesday, June 13th, at MoTIV in Bugolobi

The conference, scheduled from September 6 to 9, 2023, will be hosted by the Uganda Marketers Society (UMS) at the Imperial Botanical Beach Hotel in Entebbe, Uganda.

Second annual AMC conference explores Africa's $3.4 trillion economy for marketers

The event kicked off with electrifying performances from A Ka Dope band, Tracy Melon, Niwe Akeine, and Kenyan singer-songwriter and music producer, Bensoul. The early performances set the perfect tone for the rest of the night.

Bensoul gave off a soulful performance at the event (Photo by Blankets & Wine)

Refreshments were in abundance, with top beverage brands such as Smirnoff and Rockshore Tropical beer keeping the revelers refreshed as they mingled and enjoyed the show.

The night's entertainment continued with unforgettable performances from our very own Joshua Baraka and Rwanda's Mike Kayihura. These were followed by sets from Lynda Ddane, Alza, and Melvyn, who kept the partygoers on their feet with their infectious beats.

The emcees of the night, Deedan Muyira and Viana Indi, kept the crowd energised with their vibe and great humour.

When South African rapper Cassper Nyovest stepped on stage, the crowd erupted into cheers, singing along to his popular hit 'Doc Shebeleza.' Nyovest's performance was the highlight of the night, and the revelers were thrilled to have him grace the stage.

Cassper Nyovest's performance made the crowd go wild in cheer (Photo by Blankets & Wine)

The Blankets And Wine festival then made history by having Azawi, a Ugandan artist, headline the event, closing off the show on a high note.

Overall, the Blankets And Wine festival was a massive success, showcasing some of the best talents from Uganda and beyond. The event was a testament to the resilience of the Ugandan people, who refused to let the rain dampen their spirits and enjoyed a memorable night of music and entertainment.

Revelers turned up in larger numbers, despite the weather (Photo by Blankets & Wine)

The downpour did not dampen the spirits of the Kampala  partygoers who were determined to have a good time, and they showed up dressed in their best outfits, ready for a night of music, dance, and fun.

Blankets And Wine: because rain never stopped a Kampala party!

In the age of the internet, content creation has become more accessible than ever before. As a result, many people are looking to make a career out of their passions by creating online content. But with so many different terms being thrown around, it can be confusing to know the difference between a blogger, vlogger, and YouTuber.

In this article, we have ChatGPT exploring the definitions of each term and what sets them apart from each other.

A blogger is someone who creates written content on their own website or blog. Blogging has been around for many years, and it's a great way for people to share their thoughts, opinions, and experiences with a wider audience.

Bloggers can cover a wide range of topics, from travel and food to lifestyle and beauty. They typically write articles that are informative, educational, or entertaining, and they often include images and other multimedia elements to enhance the reader's experience.

Blogging is a great way for people to establish themselves as experts in their field or to connect with like-minded individuals. It's also an excellent way to build a following and engage with readers through comments and social media.

A vlogger, on the other hand, is someone who creates video content, typically for sharing on social media or video hosting platforms. Vlogging has become increasingly popular in recent years, with many people creating content on YouTube, Instagram, and TikTok. Vloggers can cover a wide range of topics, from beauty and fashion to travel and lifestyle.

Vlogging requires a different set of skills than blogging, as vloggers need to be comfortable in front of the camera and have good editing skills. Vlogs can be more personal than blog posts, as they allow viewers to see the person behind the content and get a sense of their personality and style.

A YouTuber is someone who creates video content specifically for YouTube, which is the world's largest video hosting platform. YouTubers can create a wide range of content, from educational and informational videos to entertainment and lifestyle content. Many YouTubers have built up large followings, with some even becoming household names.

YouTubers can also monetise their content, either through ads or sponsorships. This has made YouTube a viable career option for many people, as they can earn a living through their content creation.

What sets them apart?

While all three terms refer to people who create online content, there are some key differences between bloggers, vloggers, and YouTubers. Bloggers primarily create written content, while vloggers and YouTubers create video content. Vloggers tend to be more personal and share their daily lives with their viewers, while YouTubers can create a wide range of content, from educational to entertainment.

In terms of monetisation, bloggers can earn money through ads, affiliate marketing, and sponsored content. Vloggers and YouTubers can earn money through ads, sponsorships, and product endorsements.

Whether you're a blogger, vlogger, or YouTuber, creating content can be a rewarding experience. Each medium has its unique advantages, and it's up to the individual to decide which one best suits their interests and skills. By understanding the differences between these terms, you can better determine which path to take and how to make the most of your content creation journey.

Together with MoTIV Uganda, we have put together an Online Content Creators Masterclass that will run from May 2nd to 6th. This opportunity is free and open to all content creators from Uganda. <a href="https://bit.ly/401FkKd">Sign up today!</a>

#FeaturedPost

Bloggers, Vloggers, and YouTubers: What sets them apart?

The campaign that kicked off on Wednesday, April 12, will run for 5 days until Sunday, April 16, 2023.

The campaign aimed to promote local tourism in Western Uganda, which is known for its natural beauty, diverse wildlife, and rich cultural heritage. It is also a bid to revamp tourism after the Covid 19 and Ebola catastrophes.

Martin Mugarra, the state minister for tourism earlier this week during the launch of the campaign said Ugandans have appreciated the country’s tourism potential and are now traveling more than the foreigners.

“We believe if this trend continues defiantly, we will be able to sustain this sector,” he said.

The trail caravan began in Kampala, stopping at various sites along the way, including Lake Mburo National Park and Igongo Cultural Centre.

Celebrities such as Moses Golola and Patrick Salvado entertained the crowds during the caravan. The campaign is part of Uganda's focus on domestic tourism due to the Covid-19 pandemic.

The ministry plans to continue with the #ExploreNorthernUganda campaign before June, including a mini-hike of Mt. Rwenzori. The tour presents an excellent opportunity for locals to enjoy Uganda's beauty and transfer resources to the centers and communities.

The #ExploreWest tourism campaign, organised by the Ministry of Tourism and its partners, attracted a large number of locals.

Ugandans Embrace Domestic Tourism in #ExploreWest Campaign

The East African Business Expo, which was originally scheduled to take place from March 23rd to 26th, 2023,&nbsp;has been rescheduled to take place from May 4th to 7th, 2023.&nbsp;

The expo, which was to be held at the Kololo Independence Grounds, will now be held at the KCCA Lugogo Grounds in Kampala.

“We understand that many of you had made preparations and arrangements for this event, and we appreciate your patience and understanding during this time as we work to ensure a successful event,” said Moses Agaba, the CEO FIPRO, the event organiser.

“We now have more time for you to prepare and participate in an even bigger and better event.”

The decision to postpone and change of venue was mainly as a result of&nbsp;a government of Uganda function that was urgently scheduled at Kololo Grounds during the previously scheduled dates.&nbsp;

The East African Business Expo provides a platform for businesses all over East Africa to showcase their products and services, network with potential clients, and explore new business opportunities.

The event will feature a wide range of exhibitors and sponsors&nbsp;from various industries including manufacturing, agriculture, technology, finance and so much more.&nbsp;

Attendees will have the opportunity to attend seminars, business clinics&nbsp;and workshops, participate in panel discussions, and meet with industry experts and leaders.

Preparations are underway to ensure that the re-scheduled event is worth the wait and lives up to expectations.

For those who had already signed up to sponsor, exhibit or participate in the event activities, your registration will be automatically transferred to the new dates.

To sign up for the expo, register via&nbsp;<a href="http://www.eabexpo.com/">www.eabexpo.com</a>&nbsp;or contact Hellen at&nbsp;Tel:&nbsp;+256 704 627 696 / +256 414 533 447&nbsp;Email:&nbsp;hellen@eabexpo.com / hnetta@fiproug.com.

Mr Benson Turamye, the Executive Director of the PPDA

The East African Business Expo rescheduled for May 4th

Uganda Marketers’ Society (UMS) has announced its partnership with Uganda Advertising Association (UAA) on the industry awarding competition dubbed Silverback Awards. The competition that was launched last year saw over 18 agencies embrace and appreciate the level of constructive criticism given to the creative works they have done.

The signing of the partnership has seen Uganda Marketers Society, an umbrella body for marketers in the country, join efforts with Uganda Advertising Association to recognise and award exceptional work created and produced within the marketing and communications industry.

Speaking about the partnership, Sandra Arinaitwe the UMS Vice President recognised the importance and need for healthy competition within the industry.

“It is vital for the industry to celebrate, recognize and reward star performance. As UMS we are excited to join hands with UAA to celebrate our marketers.”

Silverback Awards in 2022 pleasantly shocked and changed the course of the industry as admen and women embraced and sought to get recognition for the work they submitted. Speaking into the vision for 2023, Frank Muthusi, the Chairman UAA recognised the uproar from the first inaugural awards.

“We made our statement last year and our agencies received this competition with excited and open arms. Silverback Awards is an annual award ceremony to celebrate and identify work worth recognition. The hope is that with this, we will build our muscle in the quality of work we produce and create for our clients and market overall.” Muthusi noted.

Partnerships with bodies like UMS will unify the industry and catalyse the transformation of the advertising and marketing industry in Uganda. Details on the theme and categories of this year’s competition will be announced in August.

Advertising agencies and marketing practitioners are encouraged to work towards creating work to be submitted for this year’s Silverback awards. Trainings on how to make award winning submissions will be held in September to equip this year’s contenders.&nbsp;For additional information contact the Uganda Advertising Association on <a href="mailto:programmanager@uaa.ug">programmanager@uaa.ug</a>.

Uganda Marketers Society inks partnership deal with Uganda Advertising Association

Online gaming has become a multi-billion-dollar industry in recent years, with the potential to grow even further in the coming years. Uganda is no exception to this trend, and the latest technological innovations in the industry are making it an exciting time for players and companies alike.

In this article, we explore the latest trends in online gaming, and the potential for growth in Uganda.

Gaming is becoming increasingly popular in Uganda, with revenues projected to grow significantly in the coming years. In 2023, the video games segment is projected to reach US$49.19m in revenue, while the mobile games segment is <a href="https://www.statista.com/outlook/dmo/digital-media/video-games/mobile-games/uganda">projected to reach US$35.60m</a>.

The rise in popularity of gaming in Uganda can be attributed to several factors. One major factor is the increasing availability of affordable smartphones and internet access, which has made it easier for Ugandans to access and play games on their mobile devices.

Additionally, gaming has become a popular form of entertainment and social activity, with many young people spending time playing games with friends and family.

The Latest Technological Innovations in Online Gaming

The online gaming industry is constantly evolving, with new technologies shaping the way players interact with games and the industry as a whole. Here are some of the latest technological innovations that are shaping the future of online gaming:

<ul><li>Virtual and Augmented Reality (VR/AR)</li></ul>

Virtual and augmented reality technology can create immersive experiences that allow players to step into a game and feel like they're there. This technology is becoming more affordable and accessible, with some games offering VR/AR experiences through a mobile phone. As the technology improves, players can expect to see more games using VR/AR to create new and exciting worlds to explore.

Blockchain technology has the potential to transform the online gaming industry by providing a secure and transparent way to make payments. By using blockchain technology, online gaming companies can offer players the ability to make secure and fast transactions, without the need for traditional banking systems. This technology also offers the potential for more transparent and fair gaming, as the blockchain ledger can be used to verify the integrity of the games.

<ul><li>Artificial Intelligence (AI)</li></ul>

Artificial intelligence is being used to create more personalized and dynamic gaming experiences. AI algorithms can analyse a player's behavior and preferences to offer customised content and experiences. In addition, AI can be used to create more challenging and engaging gameplay by adapting to the player's skill level and learning from their gameplay patterns.

The Potential for Growth in Uganda

Online gaming is still a nascent industry in Uganda, but it has the potential for tremendous growth. The country's large youth population and increasing internet penetration rate make it an attractive market for online gaming companies. In addition, the government has shown a willingness to support the industry, with the Uganda Communications Commission recently drafting guidelines for online gaming companies. While there are challenges, such as the lack of reliable payment options and high data costs, the growth potential is significant.

<a href="https://anygamble.com/best-crypto-casino-reviews">Bitcoin casinos</a> are an example of the latest technological innovation in the online gaming industry. These online casinos use bitcoin and other cryptocurrencies as payment methods, offering players more secure and faster transactions. In addition, bitcoin casinos are not subject to the same regulations as traditional online casinos, allowing them to offer a wider variety of games and features. This innovation is still relatively new, but it has the potential to disrupt the online gaming industry and provide new opportunities for players and companies alike.

The Future of Online Gaming in Uganda

The latest technological innovations are shaping the future of online gaming in Uganda. As the industry continues to grow, players can expect more immersive and dynamic experiences, while companies can take advantage of new and innovative business models. For Uganda, online gaming represents a significant economic opportunity, with the potential to create jobs and generate revenue. To take advantage of these trends, the government and companies must work together to address the challenges and support the growth of the industry.

In conclusion, the online gaming industry in Uganda is poised for growth and innovation, with the latest technological advancements offering exciting opportunities for players and companies alike. As Uganda continues to develop its online gaming industry, it can expect to see significant benefits and contribute to the growth of the global gaming industry.

Gaming is becoming increasingly popular in Uganda

Gaming is becoming increasingly popular in Uganda, with revenues projected to grow significantly in the coming years.

Uganda's Online Gaming Industry is Booming Thanks to These Latest Tech Innovations

<ul><li>&nbsp;Bayer Foundation has published its 2022 report highlighting its activities to strengthen scientific capacities and social entrepreneurship around the world together with its partners. </li><li>Among other initiatives, Bayer Foundation supports the development of scientific cross-border networks and awards researchers and social innovators for their achievements.</li><li>Bayer Foundation’s programs foster female empowerment and boost the role of women in science and social innovation.</li></ul>

Fundamental research and cutting-edge advances in science are key ingredients to societal progress.

At the same time, social innovators are needed to direct these innovations towards the people and communities who need them most. In its recently published bi-yearly report “Paving the Way for a Fairer Tomorrow”, Bayer Foundation highlights initiatives that supported young and emerging scientists as well as social entrepreneurs around the globe over the last two years. Throughout its programs, Bayer Foundation puts particular emphasis on empowering female scientists and entrepreneurs.

Building bridges for scientific innovation

Connecting researchers and developing academic networks across borders is central to the Foundation’s science-advancing initiatives. For example, the Foundation supported a program launched by its partner Alexander von Humboldt Foundation, the “Humboldt Research Hubs”, to build scientific capacity in sub-Saharan Africa as well as strengthen networks between African and German scientists to help overcome recent and future health crises. To promote female leadership in science, business and society, Bayer Foundation cooperated with the Falling Walls Foundation to bring together talented female scientists from around the world to learn, network and offer each other support.

&nbsp;Supporting female social innovators

In the field of social innovation, Bayer Foundation partnered with Get in the Ring, a global startup competition, for the Foundation’s annual Women Empowerment Award in January 2022. The award recognizes and celebrates the fact that many of the latest innovations in health, nutrition, and agriculture in sub-Saharan Africa are driven by female entrepreneurs.

Committed to a fairer tomorrow through science and social innovation

Over the past two years, Bayer Foundation has been working closely with its partners to achieve its vision of a world with Health for All and Hunger for None. “Identifying and supporting people who can shape a better and fairer tomorrow is our mission,” says Monika Lessl, Executive Director of Bayer Foundation. “It is a very rewarding task. The perceived omni-challenges characterizing our day-to-day-life may wear us down at times,” she adds. “But it is virtually impossible not to be amazed and electrified by the enthusiasm and ingenuity of the scientists and social entrepreneurs we work with. There is a lot to do. But I also have a lot of hope that a fairer tomorrow is within reach.”

The full report can be read at <a href="https://www.bayer-foundation.com/news-stories/social-innovation/2022-bayer-foundation-report">https://www.bayer-foundation.com/news-stories/social-innovation/2022-bayer-foundation-report</a>

About Bayer Foundation

Bayer Foundation catalyzes the power of science and social innovation by focusing on two strategic pillars: advancing science as a basis for&nbsp;societal progress and driving social entrepreneurship as an enabler for long-lasting change. The Foundation’s engagement to boost science spans the recognition of scientific achievements with awards, fellowships and funds for scientific research, educational programs as well as the curation of collaborative ecosystems with global partners. In the field of social innovation, Bayer Foundation supports social enterprises with funds, empowers women with role-model awards, promotes entrepreneurial solutions to societal problems and fosters collaboration between stakeholders.

#FeaturedByBayerFoundation

Boosting science equity and social entrepreneurship [Bayer Foundation Report 2022]

Science and social innovation for a fairer tomorrow: Bayer Foundation publishes recent achievements in bi-yearly report

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Lizel Muwaya is a passionate storyteller and content&nbsp;writer.