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We won’t increase beer prices - Nile Breweries

Nile Breweries Limited has come out to announce that the company will not be increasing beer prices following a rise in prices for raw materials, general commodities and fuel.

Onapito Ekomoloit

In a statement released on today, Thursday May 19, the beer company said it would maintain the old prices citing the hardships that their clients are still grappling with, brought on by the covid-19 lockdown.

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“We understand that prices of most commodities, including the raw materials we use to make beer, have increased across the country. However, we also understand that Ugandans are still trying to recover from the upheaval that was the Covid-19 lockdown,” said Onapito Ekomoloit, Nile Breweries Legal and Corporate Affairs Director.

He added, “We want to stand with all Ugandans during these hard times and get through them together where we can. That is why we are maintaining our current beer prices despite market pressures and the increasing cost of production.”

The company was quick to add that this move doesn't mean that the prices will never change in future.

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“In the immediate future our mission is to offer the best products to our consumers. We have been with them for years, we understand issues that affect them, and we want to move at their pace as they go through these hardships,” Onapito noted.

The company appealed to sellers to not hike the prices of Nile products, adding that the recommended retail prices have since been circulated on their social media platforms for the members of the public .

“We need all our sellers to respect the recommended retail prices and if you find anyone selling our beers at a higher than recommended prices or claiming that we have increased our prices, please inform us and we shall follow up,” said Molly Horn, the NBL Trade Marketing Manager .

Two weeks ago, Uganda Breweries (NBL competitors) announced an increase in their beer prices to match with the soaring inflation in the country.

Well played, Nile. Well played.

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